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Sell With Carly

Working with Sellers

For Carly, preparing a home for market is both a strategy and an art. With a strong design eye and a deep understanding of what resonates with today’s buyers, she approaches each listing with intention — highlighting what makes the home special while creating a feeling that draws people in.

From thoughtful edits and staging to curated presentation and positioning, every detail is considered. Carly works closely with her sellers to ensure their home shows at its absolute best, often transforming spaces in a way that feels elevated yet entirely natural.

The result is a process that feels seamless — and homes that stand out, connect, and move with purpose.

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to Carly so she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with Carly is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

Carly will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Carly will create a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. Carly will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once Carly deems the offer is acceptable, she will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by Carly.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. Carly will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, Carly will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. Carly will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with Carly to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Testimonials

Kate W.

Kate W.

I gave Carly a very specific and narrow wish list for my new home and she worked tirelessly with listings and by contacting other agents to find exactly what I wanted. She also provided expert guidance on preparing my previous ...
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Sherita W.

Sherita W.

Carly is more than a realtor. She becomes a trusted partner when helping you find a home. She helped my husband and me find our first property together during a very competitive market. She quickly understood what we wanted and...
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Pauly S.

Pauly S.

Carly did an amazing job selling my house. She was intuitive, fast, and friendly. My house was remodeled in just a few weeks and sold in less than a week after listing. The entire experience was seamless and enjoyable.
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Sue D.

Sue D.

This was our fifth home sale and Carly was the most professional, knowledgeable, and easy agent we have ever worked with. We first met her at a neighbor’s open house where she was the listing agent. The property was presented p...
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Kelli H.

Kelli H.

Carly was wonderful. She was generous with her time and energy and encouraged us to see a home we initially thought we would not buy. It turned out to be the perfect house and she quickly submitted our offer. She guided us thro...
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Buyer

Buyer

Carly did an exceptional job previewing a home while we were out of town and securing our home purchase quickly. Her attention to detail and understanding of how our family would live in the home was always accurate. She has a ...
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Hannah G.

Hannah G.

I cannot recommend Carly highly enough. We have purchased multiple properties with her expertise and she consistently delivers outstanding results. Her deep knowledge of the Atlanta market and neighborhoods, along with her abil...
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Bridget T.

Bridget T.

Carly is the best in her field and we feel lucky to have her as our agent. She helped us navigate a complex cross-country move from Boston to Atlanta in a challenging real estate market. Carly was always our advocate and guide,...
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Buyer

Buyer

Carly is an awesome real estate agent, advisor, and friend. First and foremost, she found us our dream property. She had a vision of what it could look like before we did. She was a direct communicator, a creative thinker, and ...
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Neda

Neda

Carly is incredible. I live abroad in Iceland, which made the idea of selling my home in Atlanta daunting, but Carly’s professionalism, responsiveness, and skill made the process smooth and easy. She helped with every step of t...
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Work With Carly

Whether working with buyers or sellers, Carly provides outstanding professionalism into making her client’s real estate dreams a reality. Contact Carly today to discuss all your real estate needs!

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